The game is currently free to keep forever on steam with 70k players until Monday. This is as high as it's ever been since release. Which is crazy.
All I want to say is well done Relic and Sega for being clever with their strategy here, in time for the 2v2 tournament.
I'd also like to ask everyone here on the forums and in-game automatch (placement matches) to be wary of noobs and just be courteous, maybe even give some hints and tips.